In addition to photographing the Inland Empire small business mixer, I also was also an exhibitor (not the scandalous kind, don’t worry). I was really excited to try it out, primarily because I’m a teeny tiny business and a lot of my work days involve sitting in my very quiet living room office and not talking to humans. It’s funny, shooting is an intensely social activity, especially events… trying to stay out of the way, read people’s minds, and yet be a pleasant addition to the environment. However any photographer will tell you, shooting makes up the smallest fraction of what makes a freelance career. I do a lot of huddling over my computer so I really enjoyed the chance to see other businesses operating.
I’m in the
staggeringly broke inventive and resourceful stage of my career, so I knew I needed to be very careful about what I got printed up for the event.
I focused on selling my small business photoessays. One of my absolute favorite things to shoot is a small business in action. It brings together my love for shooting people in their workplace, styling products, and telling a story.
So I devised a plan to do just that: I charge a day rate, and come on location to a small business to shoot product photos, corporate headshots, and location photos all at the same time. By charging one rate, I get to free up the schedule a little bit, leaving room for me to collaborate with the owner and get creative.
I printed the first small business story I’ve shot, of my Dad’s jewelry business, as an 18”x24” poster. (This is getting kind of long. Click through to see the rest of my print materials!)